Naked Juice Archives - Eat Drink Better

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It Was Just a Matter of Time: PepsiCo Ditches ‘Natural’ for ‘Simply’

In the tsunami-like wake of lawsuits filed against major food brands for misuse of the word “natural” to market unnatural synthetic and genetically modified ingredients in products like Wesson Oil and Pepperidge Farm’s Goldfish (which also don’t contain any goldfish if anyone else wants to jump in on another class action suit), PepsiCo has decided to drop its use of “natural” for a simpler word. Literally. “Simply.”

February 14th

Not ‘Natural’: Chobani Sued For False Advertising

Move over Naked Juice,  Skinnygirl Cocktails,  POM Pomegranate Juice and  Vitaminwater. Chobani Greek Yogurt has just been added to the growing list of purportedly ‘natural’ brands that are in fact not ‘natural.’ Not ‘Natural’ After All The list of companies that have been recently subjected to class action suits for using “natural’ on their labels continues to […]

August 7th