Two of America’s unhealthiest brands — TGI Fridays and Skinnygirl Vodka — have teamed up to give you the false impression that you’re eating and drinking well. The NY Daily News recently reported that Housewives of New York and beverage mogul Bethenny Frankel has teamed up with TGI Fridays to create a line of Skinnygirl Cocktails featuring her Bare […]
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Here we go again. It wasn’t long ago that Bethenny Frankel, of Housewives of New York fame, unveiled four new Skinnygirl “natural” flavored vodkas. As I wrote in Skinnygirl Wine Exposed and Skinnygirl Exposed (Again): Not-So Naturally Flavored Vodkas, the Skinnygirl wine’s “natural” positioning is actually just a marketing campaign. Similarly, I just as I suspected […]
Bethenny Frankel recently unveiled four new Skinnygirl flavors: Mojito, Sweet ‘n Tart Grapefruit Margarita, Moscato and White Cherry Vodka. And while all of them sound kind of suspect, I am particularly suspect about the “natural” flavored vodkas. As I wrote in Skinnygirl Wine Exposed, the Skinnygirl wine’s low-calorie positioning is nothing more than marketing and promotional bluster (low calorie […]
We now know what Skinnygirl cocktails is going to do: they are going to fight to keep the false advertising claims alive.
Not that long ago, I wrote about the dubious “natural” labeling (aka. greenwash) on Skinnygirl cocktails and how they contain E211, an additive linked to aging and cancer. So I was completely unsurprised to find more mis-truth in advertising surrounding their new line of wine.
Whole Foods confirmed via email that that Skinny Girl cocktails ‘did not meet their quality standards’ so they had to stop selling it. The offending ingredient, which is not listed on the bottles because there is no ingredient list at all, turns out to be Sodium Benzoate.
Skinny Girl cocktails, the brain child of Bethenny Frankel the Real Housewives of New York City star, has been pulled off the shelves of Whole Foods after they learned that ‘the natural ingredients are not so natural.’