Last Sunday during the Grammys, Chipotle aired a groundbreaking commercial discussing the very issues highlighted above related to factory farming. But they didn’t do it the fire and brimstone way. Chipotle’s strategy involved cute animation and Willie Nelson.
I am all about buying local and in particular, I am a big supporter of local farmers. I’ve always seen Wal-Mart as the antithesis of my beliefs in creating a [ … ]