PepsiCo is experimenting with a ‘designer salt’. It’s shape is tailored to maximize the amount of salt perceived by the tongue while reducing the actual amount of sodium ingested.
Frito-Lay is going natural. They’re changing the formulations of many of their snack foods to do away with artificial flavors and artificial colorings and to reduce sodium by 25%.
PepsiCo, the parent corporation of Pepsi, is expanding its health food prospects. Is it a step in the right direction? Or “healthwashing”?