I know, I know, if you’re trying to eat healthy, sustainable food, chances are McDonald’s isn’t your go-to. It seems that the folks at the golden arches are catching on to the growing profood movement, and this week they launched a brand new ad campaign to speak to us farm to table types.
A team of wine folks from “other” states see the need to promote local wine (which I have written about before) and now there is a website badge to help.
Recent reports declare Pepsi is modifying its products to appeal to the more health conscious consumer. Will the misinformed shopper buy into their marketing tactics?
San Francisco’s city Board of Supervisors overrode Mayor Newsom’s veto, making the Happy Meal ban official. McDonald’s fought hard and even went so far as to make some outrageous claims [ … ]
The San Francisco Happy Meal ban went through yesterday, but it’s not set in stone yet. What comes next, and what would the ordinance require?
By now most of us are familiar with greenwashing, where marketers imply eco-friendliness through terms like “natural” and earthy-looking imagery on the packaging. Now, it looks like Frito Lay is [ … ]
While watching TV the other day, I ran across a commercial for a new Kool Aid variety aimed at moms. The premise was basically that these Kool Aid Fun Fizz [ … ]
Um. Look I don’t want to be an alarmist or anything. But. Um. See, I’ve got kids? And, see…they’re kind of…energetic enough? I mean really, truly. Spend five seconds in [ … ]