Are Froot Loops healthy because they’re “made with whole grains”? Is a 100-calorie bag of cookies good for you? We’re bombarded with food labels and ads designed to mislead.
Tag: advertising
Disney Bans Some Food Advertising to Kids
Two days ago The Walt Disney Company announced their plans to introduce new standards for food advertising on programming targeting kids and families.
Is McDonald’s New Ad Campaign a Big Ol’ Greenwash?
I know, I know, if you’re trying to eat healthy, sustainable food, chances are McDonald’s isn’t your go-to. It seems that the folks at the golden arches are catching on to the growing profood movement, and this week they launched a brand new ad campaign to speak to us farm to table types.
Curbing Junk Food Marketing to Children
The Federal Trade Commission is considering guidelines to curb junk food marketing to kids. The deadlines for public comments is coming up in less than two weeks.
Proposed Guidelines for Marketing Foods to Children
The Federal Trade Commission recently proposed some guidelines for marketing foods to children. The deadline for comments on the guidelines is June 13, 2011.
Kool Aid Marketing Aspartame to Moms and Kids
While watching TV the other day, I ran across a commercial for a new Kool Aid variety aimed at moms. The premise was basically that these Kool Aid Fun Fizz [ … ]
Yea or Nay? Mott’s New Apple Juice Commercial
Have you guys seen this new ad for Mott’s apple juice? It features a fresh-faced mom talking about how her kids won’t eat fruit, but it’s alright because she gives [ … ]
Fat Tire Turns Things Upside-Down, Promotes Bicycle Use with Coastcards
My apologies for what seems like a blatant advertisement for New Belgium Brewery, but after seeing the Fort Collins, Colorado microbrewery’s latest coaster/postcard, I couldn’t resist snapping these photos and [ … ]