The San Francisco Happy Meal ban went through yesterday!
Proponents of the Happy Meal ban say that including a toy unfairly markets junk food to kids. In fact, the ban only applies to meals for kids, like the Happy Meal, that offer a toy as an incentive. If restaurants want to include a toy with their meals, they’d have to meet certain nutritional requirements. What are those requirements? According to the official summary:
To provide an incentive item, meals must contain fruits and vegetables, not exceed 600 calories or 200 calories for a single food item and must not have beverages that have excessive fat or sugar.
The Board of Supervisors passed the ordinance, but mayor Newsom has already said he plans to veto it. That means it will go back to the Board, where they’ll vote again to override the veto.
If you live in San Francisco and support the ban, you can find your district’s Supervisor on their website and contact them to let them know how you feel.
So, what about you guys? Do you think Happy Meals represent underhanded marketing practices or do you think the ban is too much?
Image Credit: Creative Commons photo by loop_oh