I consider myself a pretty serious granola-connoisseur. After eating homemade granola for almost a year, I can’t even touch the sugary, chemical-laden cereals you find in the grocery store.
So when I learned about Me & Goji, a cereal company that allows you to customize your own cereal mix on the web, I was skeptical at first. But after looking at their website, I decided that their ingredients looked refreshingly honest and that it might be fun to create my own mix.
For my base, I chose granola made from organic oats, nuts, seeds, and vanilla. Then I added quinoa flakes, ground nutmeg, coconut flakes, goji berries, strawberries, mulberries, sliced almonds, and pistachios. After I was done picking ingredients, I named my mix and uploaded a photo for the label.
My cereal arrived in under a week in a tube-shaped, 100% recyclable capsule that’s designed to keep cereal fresh. I was impressed with how good-looking and colorful my mix was.
But I’ve been even more impressed with the flavor. My custom granola tastes like cereal should taste: real and unprocessed. It contains none of the cheap ingredients, added sugars, and artificial ingredients that you find in store-bought cereals.
Although the cost of Me & Goji’s custom artisanal cereal might be too prohibitive to make it a weekly purchase (my 30 oz mix cost $18.05 before shipping; more basic mixes start at about $6), it would make a lovely gift for foodies.
The extensive list of possible ingredients means that you can design mixes to meet a wide variety of dietary needs such as gluten-free, heart-healthy, low-fat, and energy-rich.
After tasting Me & Goji’s cereal, I know I’ll be purchasing gift certificates for some of my friends so they can design their own mixes this holiday season.
Image courtesy of Me & Goji.