Browsing the "Food Marketing News" Category

Just Mayo’s Egg-Free Mayonnaise Isn’t Mayo, Says Hellman’s Lawsuit

November 12th, 2014 | by Jill Ettinger

Unilever, the parent company for mega-mayonnaise brand Hellman’s, is suing three-year-old Silicon Valley startup, Hampton Creek—maker of Just Mayo—the egg-free mayonnaise that claims to not only perform better than the other stuff, but do it without the addition of any animal products


Are the ‘Thug Kitchen’ Authors Racists?

October 17th, 2014 | by Jill Ettinger

A good epithet can go a long f*cking way to make a damn important point. And there’s no argument that choosing to adopt a healthy, plant-based diet is an imperative discussion these days, worthy of harsh language, particularly as it’s intricately linked to the impending global warming issues, our myriad health crises and the evolution of our human ethics and values. Enter the new Thug Kitchen plant-based cookbook “Eat Like You Give A F*ck”,  garnering a lot of attention and controversy


Is the Secret to Sustaining a Vegetarian Diet Eating Plant…Blood?

October 8th, 2014 | by Jill Ettinger

You know how the saying goes: you can lead a meat-eater to a millet-kale burger, but he will run away screaming “I need bacon!” Or something like that. But the vegetarian diet might be getting a little “meaty” help from a most unlikely (and kind of spooky) place: plant blood


Coca-Cola’s Latest Tool: Taylor Swift, What are You Doing?

September 30th, 2014 | by Jill Ettinger

Seven-time Grammy Award winner, singer and songwriter Taylor Swift, is lending her celebrity star power to Coca-Cola, in order to help boost sales for Diet Coke to a younger audience demographic. Swift is participating in the new “Get A Taste” promotion, which Coca-Cola is targeting at American youth whose consumption of soda products has decreased in recent years.


Comfort Food Doesn’t Comfort, Study Finds  

September 28th, 2014 | by Jill Ettinger

You may have many reasons for piling your plate full of mashed potatoes, mac ‘n’ cheese or Ben & Jerry’s, but that so-called comfort food isn’t actually comforting you any more than healthy foods, finds a new study published in the American Psychological Association’s journal PsycNet


Alain Ducasse, the Top Chef in France, is Cutting Meat Items from His Menu

September 7th, 2014 | by Jill Ettinger

France is known for its food, and perhaps no chef is better known than French chef Alain Ducasse. He’s got the Michelin Stars to prove it—21 in total—more than any other chef currently alive. But he’s doing the almost unthinkable. Alain Ducasse is dropping much-loved French meat staples from the menu at his three-star restaurant at the luxury Plaza Athénée hotel



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