Food Marketing News jennifer lopez

Published on June 28th, 2014 | by Jill Ettinger


Jennifer Lopez Gets ‘On the Floor’ with Her Vegan Diet

jennifer lopez

Jennifer Lopez, the 44-year-old pop superstar is reportedly launching a line of vegan supplements. The news comes after Lopez went on a 22-day vegan diet in order to lose weight for her upcoming “AKA” album launch.

Raised in a Puerto Rican family, Lopez admits the vegan diet has been a big change for her. “I enjoy eating [vegan]. I never did. And I didn’t know how good you can feel when you put healthy stuff in your body,” she said recently.

Now, Lopez is stepping up her new health commitment by creating her own line of vegan-friendly health supplements, reports The details on the supplements haven’t been released yet, but Lopez made the announcement recently while visiting the Bronx in New York, her hometown. She’s also launched a healthy eating campaign aimed at reducing the obesity rate in the borough, which is around 50 percent, currently.

She said to the crowd in attendance: “I grew up on rice and beans and pork chops… (Change is) scary… But all it means is making grains and fruits and vegetables the main part of every meal we make… This (obesity level) has to change. We have to start doing good things for ourselves now.”

The news couldn’t come at a better time for New York residents either as the controversial soda ban proposed by former mayor Michael Bloomberg was recently shot down in court for the final time.

Lopez joins a growing list of celebrities who are turning to the vegan diet in order to lose weight, improve their health and protect the environment. Former president Bill Clinton, Ellen DeGeneres, Usher, Joaquin Phoenix, Russell Brand, Moby, Carrie Underwood and Morrissey are just some examples of celebrity vegans.

No word yet if her vegan diet will inspire her to reformulate Glow, her perfume that’s surely full of unhealthy ingredients.


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About the Author

Jill Ettinger is co-director of Eat Drink Better. She is the senior editor at and A focus on food, herbs, wellness and world cultural expressions, Jill explores what our shifting food, healing systems and creative landscapes will look, sound and taste like in the future. Stay in touch on Twitter @jillettinger and .

2 Responses to Jennifer Lopez Gets ‘On the Floor’ with Her Vegan Diet

  1. Ay. says:

    I don’t listen to music for religious reasons. I don’t think that I knew that Jenifer Lopez was vegan. Nonetheless, when it comes to weight loss the fact it can be linked to obesity or diabetes, make this subject a very important one. Knowing how to lose weight without going through extremely restrictive diets or unbelievable hard workouts may be beneficial.

    I shared some of my thoughts related to this topic on this page:

    You may also find there a link to a video that taught me about a phenomenon related to weight loss and genders that I was unaware of.

    What is the point of following an enslaving diet where you have to completely stop enjoying delicious, healthy and lawful food?

  2. Ashley Williams says:

    The Vegan Diet is just another passing fad diet that celebrities like Jennifer Lopez are currently endorsing. If you want long term weight loss you
    have to
    change your routine to include healthy eating AND a cardio routine, just
    cutting out certain foodgroups is not enough. I recently
    purchased a system through and could not be happier with the results.
    40lbs lost in 12 weeks so far and looking better than ever at 38 years old!

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