Eat Drink Better coke ice

Published on July 24th, 2013 | by Jennifer Kaplan

2

Coca-Cola Innovation: Made From Ice Bottles

bottle made of ice

Just when I thought beverage companies were all bad, bad, bad, I read about Coca-Cola’s new environmentally friendly bottles made from ice.  Yes, that’s right, Coke has launched an ice bottle “actually made of ice.”

The bottles are being marketed as “eco-friendly” with an ad that is chock full of bikinis and six-pack abs and declares: “No bottles were left in the trash, or on the beach either. No trace, except for the happiness it leaves behind.” Check it out:

https://www.youtube.com/watch?v=CRMqwwSQhVY

Beachside Cokes In Ice Bottles

According to the Coca-Cola website, Coke is being served in bottles “actually made from ice” at beaches in Columbia, South America. “The frozen vessels are true to their glass counterparts, keeping with Coca-Cola’s uniquely shaped contour bottle that includes the iconic Spencerian script lettering etched in ice.”

This is what we know about the ice bottle:

  1. The ice bottles are made with “micro-filtered water” that is poured into silicone molds, then frozen to -25°C/-13°F. They are shipped empty and servers fill them with soda on site.
  2. They have sold 265 frozen bottles an hour on average despite a 90% premium in price.
  3. To prevent your fingers from getting stuck to the ice, and in a smart marketing move, each bottle is wrapped with a branded elastic band, which Coca-Cola says the “doubles as a keepsake bracelet fans can wear.”
  4. The ice bottles cost almost twice as much to produce as regular ones (hence the premium price)
  5. It goes without saying that the production of the ice bottles require more refrigeration and water than conventional bottles.
  6. There are no plans to offer it anywhere outside of Columbia.

I would love to see ice bottles come to the United States. Whether ice bottles are actually a truly sustainable alternative to disposable single-use bottles remains to be seen. But, at least Coca-Cola is trying.

Photo screen shot from YouTube






Keep up with the latest sustainable food news by signing up for our free newsletter. CLICK HERE to sign up!


Tags: , , , ,


About the Author

is a former marketing consultant who decided, at the age of fifty, to turn her hand to creative non-fiction. Jennifer continues to write about sustainable food and wine, the intersection of food and marketing and food politics for EatDrinkBetter.com and is the author of Greening Your Small Business (November 2009, Penguin Group (USA)). She was been named one of The 16 Women You Must Follow on Twitter for Green Business. She has four kids, a dog, a hamster and an MBA - follow her on and .



2 Responses to Coca-Cola Innovation: Made From Ice Bottles

  1. Wow! This is great. I never tried drinking from Coca-Cola ice bottle before. I would love to try it. :-)

  2. EP says:

    It’s a marketing stunt, Coca Cola is not trying, it’s selling great! Plastic Glass and Cans are all being sold in the billions every day, wake up.

Back to Top ↑
  • Advertisements

  • Popular Posts


    Over-the-counter drugs might alleviate your allergy symptoms, but the side effects can be the pits. Try these food-based natural remedies for seasonal allergies instead!

    I love infographics. When I came across this one about what, how, and when to plant vegetables, I thought I’d share. Keep reading after the pic for a few of my own lessons learned.

    Herbal homemade soda is quite simple actually. Almost any herb can be used, and this lavender and lemon combination is cooling and refreshing!

    Do You Think Cilantro Tastes Like Soap? Here’s why.

    Putting a healthy meal together can be difficult on a busy weeknight. These quick, easy, healthy meals make even weeknight cooking a breeze.

    Looking for an all vegan grocery store? Even if you’re not lucky enough to have one in your town, there are lots of online options for vegan grocery shopping.

  • Advertisements

  • Search the IM Network

  • The content produced by this site is for entertainment purposes only. Opinions and comments published on this site may not be sanctioned by, and do not necessarily represent the views of Sustainable Enterprises Media, Inc., its owners, sponsors, affiliates, or subsidiaries.


Shares