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Published on May 21st, 2013 | by Jennifer Kaplan

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What’s Green And Happening in California Wines

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I’m always on the look out for new “green wine” trends. And now that I live here, I am especially interested in what’s happening in California. Two wineries have new offerings worth taking note of.

I’m a fan of the eco-properties of boxed wine: Boxed wine reduces waste and carbon emissions. What’s not to like?  Well, for starters, for years you couldn’t get a decent boxed wine.  Why? After doing some digging I came to learn that production efficiencies don’t lend themselves to small batches of boxed wines. So, I was thrilled to find a compromise: a box of Big House Red. Big House Red are crafted in Soledad, Monterey County, California and they like to tout their innovations.  They prefer the term “Premium Wine Cask” to boxed wine (who can blame them?) They claim to be  the first winery to have screwcap closures on the entire 750mL product line.  They have a clear eco-friendly packaging message:

By choosing this 3L Premium Wine Cask versus 4 glass bottles, one can reduce packaging waste by at least 92% and carbon emissions by 55%. Eliminate heavy glass, expensive closures and corks (don’t have to worry about keeping the corks wet). With this package it is easier to store and more efficient to ship.

Red Truck.O Zin. 003All true. Although its not clear exactly how sustainable Big Houses’ other practices are, they state that their wines ‘are created  from hand-selected, individual lots’ and they strive to “stay true to the natural qualities of the grapes as much possible and make wines that are friendly both to foods and the people that consume them.” As much as possible… I’d like to know more.  But boxing, oh sorry, casking wine is a great start.

I’ve often written about small, artisanal wineries that make their juice sustainably. But, for years the big players domestically have had a tough time of implementing sustainable practices. Bigger wineries that have done a great job include Hess and Coppola, but there really aren’t too many.

Now, from Red Truck, known for flavorful values, comes Green Truck—wines made from certified organic grapes. The award-winning Green Truck wine brand includes all-organic Petite Sirah, Sauvignon Blanc, Zinfandel, Chardonnay and Cabernet Sauvignon. Green Truck Wines are produced by Red Truck Winery of Sonoma and marketed nationally. I haven’t tasted it yet, but its great to see a big brand create an organic line that doesn’t scare people away.

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About the Author

Jennifer Kaplan writes regularly about sustainable food and wine, the intersection of food and marketing and food politics for EatDrinkBetter.com and is the author of Greening Your Small Business (November 2009, Penguin Group (USA)). She was been named one of The 16 Women You Must Follow on Twitter for Green Business. She has four kids, a dog, a hamster and an MBA - find her on .



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